Building Long-term Partnerships: Strategies and Perspectives

Today’s guest is Nimish Raut, Global Head Esports : Partnerships & Special Projects at NODWIN Gaming in India.

Our discussion included:

• Nimish highlights the importance of long-term thinking in the esports industry, emphasizing future growth and development over short-term gains.
• The conversation explores major sponsors in the Indian esports scene, the role of brand logos and associations as sponsorship, and the unique advantage of esports in terms of activation and engagement.
• Nimish predicts a promising future for esports, particularly with the growing generation of esports consumers and their impact on the industry's commercial success.
• The conversation sheds light on the significance of sponsorship in esports, the similarities and differences between traditional sports and esports, and the immense potential for the industry's future development.
• The podcast provides insights into the sponsorship landscape of Indian esports, including unique sponsorships, cultural considerations, and the importance of long-term thinking and strategic fit in building successful partnerships within the industry.
• The conversation also touches on the importance of data and metrics in sponsorship, the role of mobile esports in India, and the country's affordable and reliable internet connectivity.

 

Episode Webpage: https://www.gamerschangelivespodcast.com/building-long-term-partnerships-strategies-and-perspectives

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FEATURED IN THIS EPISDOE:

Nimish RauT

New age sports marketing person who switched to esports around 2013-14 and made his mark across the SEA region.

The switch to mainstream esports happened with riot games followed by an India lead role with one of the best esports team in the world 'Fnatic'

Email: nimish.raut@nodwin.com

LinkedIn: https://www.linkedin.com/in/nimish-raut-a2638a33/

Instagram: https://instagram.com/fnatic_nemo

Website: https://nodwingaming.com/

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PRODUCTION:

Creator and host: Tom Leonard (USA) - https://www.linkedin.com/in/tomeleonard/

Producer: Reginald Nsowah (Ghana) - https://www.linkedin.com/in/reginald-nsowah-09352929/

ABOUT THE SHOW:

Play Games. Create Jobs. Change Lives.

This is a show about how to build an esports business from literally anywhere in the world where each week we showcase the journey of esports entrepreneurs and others to learn how they solved a particular problem that everyone will ultimately face.

In Season Three our theme is “Building a Business: Esports 101”.

I am your host, Tom Leonard. I have a background in entertainment marketing. After working with many amazing esports entrepreneurs from emerging markets, they inspired me to create a show to tell their stories so that others can be motivated to create their own esports business. Gaming and esports can create jobs tackling the problem of global youth unemployment. Creating jobs from playing games. What could be better than that?

Thanks for listening to The Gamers Change Lives Podcast!